First Bank of Nigeria Limited has achieved significant recognition at the Global Brand Awards 2025, securing two prestigious titles: ‘Most Innovative Banking Brand, Nigeria 2025’ and ‘Best Digital Banking Innovation (DXC), Nigeria 2025.’ Additionally, the bank’s Chief Executive Officer, Olusegun Alebiosu, was honoured as ‘Most Innovative CEO, Nigeria 2025’. These accolades underscore the bank’s commitment to enhancing customer experience through innovation and digital transformation.
The awards were announced by Global Brands Magazine, which highlighted First Bank’s role in redefining banking in Nigeria. According to Jay Reddy, CEO of Global Brands Magazine, “First Bank of Nigeria has consistently demonstrated what true innovation in banking looks like.” He further noted that the bank’s focus on digital solutions and customer-centric initiatives distinguishes it in the competitive financial landscape.
In response to the recognition, Mr. Alebiosu expressed gratitude for the awards, stating, “We are honoured to be recognised by Global Brands Magazine for our relentless pursuit of innovation. These awards validate our strategy to deliver smarter, faster, and more inclusive banking through digital excellence and customer-first solutions.” He emphasized the importance of the trust placed in First Bank by its customers and reaffirmed the bank’s commitment to driving digital transformation across Africa.
First Bank’s Global Footprint and Innovations
Established in 1894, First Bank of Nigeria Limited, commonly known as FirstBank, is a leading financial institution in West Africa. The bank has a robust international presence, with subsidiaries across Africa, Europe, and Asia. Locations include FirstBank UK Limited in London and Paris, as well as branches in the Democratic Republic of Congo, Ghana, The Gambia, Guinea, and Sierra Leone. Additionally, FBNBank operates in Senegal, with a representative office in Beijing, China.
FirstBank is not only recognised for its extensive banking services but also for its commitment to financial inclusion and innovation. The bank’s digital banking initiatives have played a crucial role in enhancing the accessibility of financial services for individuals and businesses alike.
The Significance of the Global Brand Awards
The Global Brand Awards celebrate excellence in brand performance, recognising organisations that excel in quality, innovation, and customer-centric services across various sectors. The 2025 ceremony took place at the Grand Hyatt in Dubai, a continuation of prestigious venues that have previously included The Address Downtown and Waldorf Astoria.
The awards serve as a platform to acknowledge companies that are making significant impacts in their respective industries. The recognition of First Bank of Nigeria and Olusegun Alebiosu reflects not only their individual achievements but also the broader shift towards innovative banking solutions that prioritise customer needs.
For those interested in learning more about the Global Brand Awards, a complete list of winners is available on the Global Brands Magazine website. The next ceremony is scheduled for June 12, 2026, at Address Sky View Dubai.
